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Is Sony trying to sell its USB flash drives or its movie and music titles? It's latest MicroVault Click USB flash drives come preloaded with either the "Thriller: 25th Anniversary Edition" album or the movies "The Da Vinci Code" and "Men in Black."
Shane Higby, director of marketing for Sony Electronics' consumer media group, says: We're excited to provide consumers with a new way to enjoy some of today's most popular titles, using our MicroVault Click USB flash drives. By pre-loading content in this way, we are expanding the applications for flash drives, while offering a unique value that only Sony can deliver. What will you choose? Music or movies? The music MicroVault is 2GB in size and costs $19.99 while the movie MicroVault costs $29.99. via Press |
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